Bolton Manbassadors is a pilot project delivered by Bolton at Home.

The project aims to:

1. Grow a network of local businesses acting as men’s health advocates across Bolton.
2. Support men to access the support they require on issues that impact on their mental health

Following in the footsteps of the Orion Partnership ‘Manbassadors’ project in Leeds, Bolton Manbassadors are looking to take a different approach in engaging men, normalising conversations around mental health, removing the stigma and supporting men to get the support they need.

Did you know?

• 1 in 6 adults (over 16) are experiencing common mental health problems at any one time?
• In the UK, men are only around half as likely as women to access psychological therapies, and it’s also believed they are less likely to speak to family or friends about mental health issues
• Every week, 125 people in the UK take their own lives
• 3 in 4 people who commit suicide are male.
• Suicide is the single biggest killer of men under 45 in the UK.
• The last time there was a recession in 2008, suicides increased by 10%. With the impact that COVID-19 is having on our community’s mental health and wellbeing, we need to look out for each other.

If you're a local business in Bolton, this project is a way for you to play your part to help men in the local community.

The aim of the Bolton Manbassadors project is to try to tackle high rates of male suicide and mental health issues. We are reaching out to all men to offer support with a simple intervention of an informal, bite size support delivered on a very local level.

The Ask:

BE AN AMBASSADOR: for men’s mental health and wellbeing. Let’s get people talking, reduce the stigma and normalise the conversation around mental health

LOOK OUT: for signs and symptoms of poor mental health in your male customers

HAVE A CHAT: Just asking ‘how are you?’ – and taking time to listen properly to the response – can make an enormous difference

HAND OUT THE LEAFLET: help someone who needs to access support go in the right direction

DISPLAY THE LEAFLET AND POSTER: to increase awareness of project locally

CONNECT WITH OTHER LOCAL SME BUSINESSES: this is an opportunity to build an SME business Manbassador network to connect with likeminded businesses and share ideas

The Offer:

FREE PROMOTIONAL MATERIAL: we’ll supply you with leaflets , posters, shop window stickers and social media graphics-  you just need to display them

ACCESS TO FREE TRAINING: we can support you to have confident conversations around mental health

OPPORTUNITY FOR FREE PUBLICITY: have your business name shared on the Bolton at Home website and on Bolton Manbassadors social media pages

ADDING SOCIAL VALUE: supporting a worthy campaign will add social value to your organisation

MAKE A DIFFERENCE: within your community and  play your part

GOOD PR: gain a caring reputation and the potential to increase repeat custom and customer loyalty!

Want to find out more? Get in touch with us:

• Email: boltonmanbassadors@boltonathome.org.uk
• Or call Adam Warbrick on: 07787337474